The conservation of habitats and species diversity is important to Cathay Pacific. We recognise that we have an impact on the destinations to which we fly, and hence we continue to develop and incorporate biodiversity elements into our sustainable development strategy.
Conservation has long been a topic of concern for Cathay Pacific. For many years, we have been sponsoring habitat-protection programmes within Asia, and working with NGOs from across the region. For instance, working with Friends of the Earth, we provided funding that resulted in the planting of 10,000 tree seedlings around Hong Kong. We also raised nearly HK$8 million from passengers to support conservation initiatives in Mainland China through The Nature Conservancy. Partnering with the Kadoorie Farm and Botanic Garden in Hong Kong, we helped reintroduce 609 endangered pig-nosed turtles to Indonesia by donating cargo space and air tickets to the organisation. Cathay Pacific will continue to direct investments in biodiversity conservation as a way to give back to the community.
It is important that our inflight meals are sustainably sourced as well. On average, Cathay Pacific and Dragonair serve 93,400 inflight meals everyday to our passengers. Therefore, by adhering to international sustainability standards, we can have a substantial positive impact on the diversity of a wide variety of ecosystems. We have already adopted a Sustainable Food Policy that does not allow the serving of a number of unsustainably produced food items, including shark fin soup, both inflight and at company-paid functions. Since 2011, we have been serving fish from sustainable sources, such as those that are Marine Stewardship Council (MSC) certified, in Economy Class on all our flights departing from Europe. We follow a similar policy for fish served in Economy Class on flights from Australian and North American ports.
To learn more about what the Cathay Pacific Group has been doing to support habitat-protection programmes and adopt a strategy that incorporates biodiversity considerations into our daily operations, go to our Biodiversity factsheet.